Marketing engineers
for the AI era.
Wand & Chisel pairs your business with a dedicated marketing engineer — backed by our collective and powered by Dance.ai — to turn messy marketing data, AI opportunities, and website problems into shipped work.
“AI gives us the wand. Taste gives us the chisel.”
The problem
Marketing has more tools than ever. Fewer people who can make them work together.
Most agencies give you strategy.
Most consultants give you recommendations.
Most tools give you more dashboards.
Wand & Chisel gives you a marketing engineer who can connect the dots and move.
The model
Your dedicated marketing engineer, backed by the collective.
Every client gets a lead marketing engineer who owns context, priorities, execution, and momentum. Behind them is a shared team of specialists across SEO, AEO, analytics, AI automation, content, design, experimentation, and technical implementation.
“Every account gets a dedicated marketing engineer.”
Your business, website, data, and growth priorities.
Owns context, priorities, execution, and momentum.
SEO, AEO, analytics, automation, content, design, and engineering.
Watches the system and surfaces what matters next.
What marketing engineers do
They find the work. Then they ship it.
SEO & AEO visibility
Improve how your brand shows up across Google, AI answers, and the queries that matter.
Website intelligence
Track what changed, what broke, what dropped, and what needs attention.
Analytics & reporting
Turn disconnected tools into a clear operating system for decisions.
Content optimization
Sharpen the pages and assets that drive demand — and retire the ones that don’t.
AI workflow design
Build practical AI workflows your team can actually use.
Marketing automation
Wire up the repetitive work so your team spends time where judgment matters.
Technical implementation
Ship the fixes and builds that usually sit in a backlog waiting for engineering.
Experimentation & conversion
Test the changes that move pipeline, not vanity metrics.
Change monitoring
Catch the drops, regressions, and shifts the day they happen.
Internal AI agents & enablement
Give your team AI leverage they can operate without a manual.
Powered by Dance.ai
Powered by the marketing intelligence system we built.
Dance.ai watches your website, search visibility, AI visibility, analytics, content, and marketing changes so your marketing engineer knows what matters, what changed, and what to do next.
Pricing page meta description rewritten — indexing in 3 days.
AI answer share for “marketing engineer” up 12% this week.
/integrations lost 3 ranking keywords. Flagged for review.
4 high-intent queries with no matching page.
Why this is different
Not an agency handoff. An embedded operator with leverage.
Traditional agency
- Strategy decks
- Account managers
- Slow handoffs
- Siloed specialists
- Monthly reporting
- Recommendations without ownership
Wand & Chisel
- Dedicated marketing engineer
- AI-native execution
- Shared collective support
- Connected data
- Continuous monitoring
- Shipped improvements
“The wand makes it possible. The chisel makes it good.”
For companies
For companies that need someone to own the messy middle.
You know AI matters. You know your website, content, SEO, analytics, and tools could be working harder. But you need someone who can actually connect everything, prioritize the right work, and move.
We give companies the marketing engineer they wish they had in-house.
Work With Wand & ChiselFor marketing engineers
Are you a marketing engineer?
We are building a collective of people who can think, build, automate, analyze, write, and ship. If you are already sprinting with AI, we want to know you.
Apply to Join the CollectiveYou use AI every day
You can move from strategy to execution
You understand marketing systems
You are technical enough to build or direct builds
You care about craft, taste, and outcomes
You like working with other high-agency people
“Find the work. Ship the work.”
Give your marketing team a wand and a chisel.
A dedicated marketing engineer. A collective behind them. Dance.ai watching the system. Work that actually ships.